To do so, his San Francisco-based startup Cosmic is now selling its first 100 tiny homes starting at a cool $279,000 for a 385-square-foot studio.
Ironic, yes. But Jokic says it’s the first step: The revenue from these 100 accessory dwelling units, or ADUs, sales would be reinvested into the startup’s manufacturing process, setting it on the path of building faster and cheaper high-quality homes.
The ADU market is booming, with states like California and New York offering to pay homeowners to build ones on their properties.
Amid this ADU gold rush, dozens of manufacturers have flooded the market, promising tiny homes that can be 3D printed, placed on wheels, or even craned into a buyer’s backyard in 20 minutes.
Cosmic’s niche is more planet-friendly: Its founder says its backyard homes can generate enough energy to supply some to the primary house.
ADUs require on-site utility hookups. But Cosmic says its units’ battery and solar energy systems can generate more than it uses, cutting the homeowner’s electricity bill.
The studio unit has a five-panel, 2.2-kilowatt photovoltaic system and a five-kilowatt-hour battery. Its founder told BI that both could be upgraded to become a “power plant” for the primary home.
Even the water systems have been optimized: The ADUs can be further upgraded with a recycling water filtration system, allowing water to be reused for non-drinking purposes like the toilet or washing machine.
Compared to other options, Cosmic’s ADUs aren’t cheap.
The startup’s largest 750-square-foot two-bedroom model starts at $419,000, which includes appliances, permitting, and delivery.
To compare, Wheelhouse’s high-end prefab tiny homes on wheels start at $175,000. Handier folks can also buy build-it-yourself tiny home kits for under $50,000 at retail giants like Home Depot, Amazon, and Costco.
Cosmic’s relatively high pricing was intentional: Its founder wants buyers to view its 100-unit release as a Kickstarter campaign.
The profits from Cosmic’s first 100 homes and its recent $1.5 million pre-seed funding round would be invested into automating its manufacturing process in hopes of dropping costs and delivery times.
The company has a six to eight-month lead time. The goal is to hit three months.
The 100 tiny homes would be assembled by hand in San Francisco. Meanwhile, local contractors would spend about two to three weeks laying a foundation on the buyer’s property.
When everything is complete, the ADU would be driven on a trailer to the client’s home and craned into place.
The studio, one-bed, and two-bed units would all have plush comforts like white oak floors, dishwashers, and spa-like bathrooms.
As luxurious as this sounds, the startup’s long-term goal is to manufacture self-sustaining homes for low-income folks.
Cosmic had to start with ADUs. “It’s the largest product we could find on the market that can help us get off the ground,” Jokic told BI.
Homeowners have increasingly turned to these tiny backyard homes for rental income.
Mike McNamara, the CEO of local competitor Samara, told Business Insider about 40% of its customers would likely use its ADUs as rentals.
He believes his customers wouldn’t want — or likely need — an ADU for side income purposes. Instead, he envisions most of them using it as a personal office or guest home.
Jokic said more than 1,800 people in the US have “expressed interest” in purchasing one of his homes.
Deliveries would begin early in November or December, targeting 10 to 15 a month.
However, like other California-based ADU manufacturers, Cosmic only accepts buyers in its home state.
The first 11 out of 100 backyard tiny homes have already been claimed, Cosmic’s founder told BI, adding that most are, maybe unsurprisingly, tech CEOs and founders.